KleoDex | Privacy Policy

KleoDex is owned and operated by Michael de Beer, based in Cape Town, South Africa. We take your privacy seriously. This policy explains what information we collect, how we use it, and what rights you have under the Protection of Personal Information Act (POPIA).

By using our website or services, you agree to the practices described in this policy. If you have any questions, contact us at [email protected].

1. Who we are

KleoDex is a CRM, marketing automation, and AI systems business based in Cape Town, South Africa. We build and manage automated systems for small and medium businesses using GoHighLevel and related tools.

For the purposes of POPIA, KleoDex acts as the responsible party for personal information collected through our website and services.

2. What information we collect

We collect information in the following ways:

  • Information you give us directly — such as your name, email address, phone number, and business details when you fill in a form, book a call, or contact us.
  • Information collected automatically — such as your IP address, browser type, pages visited, and time spent on the site through standard web analytics tools.
  • Information from third-party integrations — such as GoHighLevel, Facebook Lead Ads, or WhatsApp Business API when you interact with a system we have built for a client.

3. How we use your information

We use the information we collect to:

  • Respond to enquiries and book discovery calls
  • Deliver the services you have signed up for
  • Send service-related communications such as confirmations, updates, and follow-ups
  • Improve our website and understand how visitors use it
  • Comply with our legal obligations under South African law

We do not sell your personal information to third parties. We do not use your information for purposes other than those listed above without your consent.

4. WhatsApp and SMS communications

If you have provided your phone number and consented to receive messages, we may contact you via WhatsApp or SMS as part of our service delivery. This includes booking confirmations, follow-up sequences, and review requests.

You can opt out at any time. Simply reply STOP to any message you receive from us and we will remove you from all automated communication sequences immediately.

5. Sharing your information

We only share your information with third parties where it is necessary to deliver our services. This includes:

  • GoHighLevel — our primary CRM and automation platform
  • WhatsApp Business API providers for message delivery
  • Email service providers for communication delivery
  • Analytics tools such as Google Analytics to understand website usage

All third-party providers we use are required to handle your data securely and in accordance with applicable privacy laws.

6. How long we keep your information

We keep your personal information for as long as we have a legitimate business reason to do so. In most cases this means for the duration of your relationship with KleoDex and for a reasonable period afterwards for record-keeping purposes.

If you ask us to delete your information, we will do so promptly unless we are required by law to keep it.

7. Your rights under POPIA

As a South African resident, you have the following rights in relation to your personal information:

  • The right to know what personal information we hold about you
  • The right to request a correction of inaccurate information
  • The right to request deletion of your information
  • The right to object to the processing of your information
  • The right to lodge a complaint with the Information Regulator of South Africa

To exercise any of these rights, contact us at [email protected]. We will respond within a reasonable time.

8. Cookies and tracking

Our website may use cookies and similar tracking technologies to improve your experience and understand how the site is used. You can control cookie settings through your browser.

We use Google Analytics to track website traffic. This tool collects anonymised data about how visitors use our site. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

9. Security

We take reasonable steps to protect your personal information from unauthorised access, loss, or misuse. Our systems are built on reputable platforms with industry-standard security practices.

No system is completely secure. If you believe your information has been compromised in any way, please contact us immediately at [email protected].

10. Changes to this policy

We may update this privacy policy from time to time. When we do, we will update the date at the top of this page. We encourage you to check back periodically to stay informed about how we handle your information.

11. Contact us

If you have any questions about this privacy policy or how we handle your personal information, please get in touch.

Michael de Beer
Founder, KleoDex
Cape Town, South Africa
[email protected]
WhatsApp preferred. Response within 2 business hours.